Today, search engines like google are placing more emphasis on incoming links to a website when evaluating rank. The main reason being is that they take time and effort to obtain from trusted sources (a “by the book” website including the Dmoz directory) and it is a great way to partially remove the group of people who abuse the “on the page” factors of optimisation (page spamming). How is this so? Well, in case you have somebody who is abusing the “on the page” factors and they have no trusted links to their page (they will most likely not get any at all because of spam) then there is absolutely no way of them acquiring a good listing. However, folks have worked out ways in obtaining a lot of links, through link farms along with other tactics, regardless of the quality of their website. As the search engines understand this, it brings us to the topic of how one link may be a lot better than ten.
Get Backlinks from a trusted source can be extremely difficult within the sense which they do not issue links to merely about anyone. If you have an excellent website with relevant information, then you will definitely get them. It is actually because of this one link coming from a trusted source can better a multiple of links using their company websites. As being a trusted source website is “trusted” by search engine listings, it will trust the websites it links to. If you have ten links from your best friends, it will help you in a few sense, but no where near just as much as usually the one link from the source like Dmoz, unless one of the friends has a very reputable website amongst search engines like google.
Having too many irrelevant links could harm your website’s visibility in the major search engines. Precisely what is meant from this has links from websites which have no regards to yours. A good example of this is a website about cars linking to another one site about medicine (unless the websites are reputable and also have a valid reason for that link i.e. there is a relationship made between cars and medicine). Search engines like google will pick-up on this sort of link and can give it no weight in boosting your visibility. Obtain most of these irrelevant links, then it may be seen as spam (just like a link farm tactic) and that will lower the recognition of your website within search engines like google.
The true secret here is to pay attention to quality and not quantity. Gaining a few good / relevant links will require you much beyond plenty of irrelevant links. To get these quality links, begin by placing your site in directories, but make sure you avoid any “on the page” spamming as this will never enable you to get accepted. Once search engines have acknowledged a kqavnb of relevant links, followup onto it and research some methods to get more. Over the years, you will notice that your website’s performance will increase, since the links age, provided you might have carried out search engine optimisation. Avoid getting the irrelevant links though it may be tempting to find out fast results. It will only be a point of time before a search engine realises the spam tactic, and as they say “fast rise”, fast fall”.